The Collection at UTC - Hyder + Krasnoff

What we did:

+ Brand Identity

+ Illustration

+ Cartography

+ Data Visualization

Located in the heart of San Diego / La Jolla, The Collection is a unique high-end retail and workspace development, and our studio was brought on to bring this rare rental opportunity to life. Inspired by the golden tones of the California coastline, we anchored our branding with a sophisticated yet casual color gradiant, which contrasted nicely with the upscale typography and page layouts. This clean, distinctive look and feel translates easily across digital and print applications.