What we did:
+ Brand Identity
+ Art Direction
+ Data Visualization
+ Cartography
+ Print and Digital Collateral
Our team partnered with CBRE's Chicago Multi-family team to develop a brand identity that positions Noca Blu as a premier multi-family property in Chicago. Our challenge was to stand out in this crowded and dynamic residential market and elevate the branding to reflect the luxury amenities of the property. We utilized a rich blue and gold palette, along wtih a striking visual system of clean boxes and dynamic diagonals to form the brand. The design elements played well with multiple types of collateral, including print and digital applications.
A simple icon system to facilitate infographics in an elegant way along with framing devices that pair photography with content.
Contact us
newproject@hk-ny.com
Hyder + Krasnoff
262 West 38th Street STE 1006
New York, NY, 10018
646-918-7016